| ABSOLUT COMIC is on page 16 of the 3/00 issue of Downtown mag (marked DT on the cover) from Spain. Very similar to the Absolut Bubble ad, this 1999 ad presents the Absolut Vodka bottle in a traditional pose: on a reflective flat surface, in a white spotlight, against a black backdrop. However, the bulk of the words usually found on the bottle (below Vodka and above 40% Vol.) have been relocated into a caption bubble, ordinarily found next to a "speaking" person in a comic strip. Here, the bubble is connected to the mouth of Lars B. Olsen on the neck of the bottle. TBWA and the other Absolut information is printed up the left margin as is typical for a European ad. |
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