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Absolut Voyeur.  back
ABSOLUT VOYEUR is on page 14 of the 6/99 issue of Max magazine (Italy).
Photographed by Mike Parsons, this is a European ad featuring a close-up of a black door, with a white Absolut shaped keyhole. Websters dictionary defines voyeur as "one who habitually seeks sexual gratification from observing the sexual activities of others", including one who peeps through a bedroom door keyhole. Hence, the name of this ad, which is similar to the previously published Absolut PeepShow ad. TBWA and the typical European info, including a 1998 copyright date, are printed up the left margin. Below the logo, there is some Italian writing.
Grapefruit Design

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